The A&W tweet read, in part: “America, let’s talk. Since 1963, Rooty the Great Root Bear has been our beloved spokesbear. We knew people would notice because he’s literally a 6-foot tall ...

“Since 1963, Rooty the Great Root Bear has been our beloved spokesbear,” A&W wrote. “We knew people would notice because he’s literally a 6-foot tall bear wearing an orange sweater.

A&W issued a statement on Tuesday declaring a modification of their mascot Rooty the Great American Root Bear. The fast food & root beer chain said its “polarizing” mascot will no longer be ...

A&W Restaurants announced a decision that affects the chain's spokesbear, Rooty the Great Root Bear. ... PINE CITY, MN - AUGUST 5: A&W Root Beer Drive In at Pine City, Minnesota on August 5, 2015.

Now, A&W Restaurants is weighing in, making fun of the M&M’s announcement with one of their own. On Tuesday, A&W took to Twitter to announce a change to Rooty the Great Root Bear ...

JEFFERSON, IA Don’t let your summer slip away without participating in this fun interactive ‘Scavenger Hunt’ for ‘Rooty the ...