Amazon Prime Video is adding AI Topics for personalized content recommendations. The AI model was built using LLMs and Amazon Bedrock, and organizes recommendations into specific topics based on ...

A Formula 1 documentary published to Amazon Prime has drawn criticism for its use of AI-generated content. The documentary, which employed AI for its background imagery on the streaming service ...

As Prime Video wrapped up its third season doing NFL games on Saturday night, the 'Prime Vision' feed and use of AI in the broadcasts continue to change the way football fans are able to analyze and ...

Amazon’s Computer Vision Machine Learning team developed all of the AI models. Prime Video’s production, tech, and engineering teams visited Tel Aviv, Israel, last year to start the process ...