YourTango4d
12 Clothing Brands Gen X Wore Growing Up That Gen Z Has Never Heard Of
Finally, a clothing brand Gen X wore growing up that Gen Z has never heard of is Cross Colours. Founded in 1985, the brand's ...
Hosted on MSN2mon
Luxury brands forgot about Gen Z. They can't afford to make that mistake again.
The first people to shop at Hermès are long gone, as are those at Louis Vuitton and Prada. Yet, the brands still exist because their ultimate goal is to continuously train new generations to fall ...
Brands: Legacy Media Isn’t Dead, It’s Ready For Repositioning
To succeed in this shift, brands must adopt strategies that bridge the strengths of both legacy and new media.
Business Insider20d
Gen Z is leading an evolution in shopping that could kill brands as we know them
Generation Z's approach to brands is part of what sets it apart from previous generations. When deciding where to shop, their primary motivator is price, according to a Business Insider survey of ...
Marketing Dive11d
How TikTok Shop is changing the way brands reach customers
As a potential ban looms, brands like Nike and E.l.f. Beauty are leveraging the social media platform to win over Gen Z.