Puma shares plunge 23% as weak profit shakes confidence
Shares in Puma dropped 15% as the market opened on Thursday after the German sportswear brand reported lower than expected fourth-quarter sales and a decline in annual profit.
Puma shares plunge after missing profit target
While this increased revenue, it weighed on Puma’s profit margin. The company is aiming to boost its margin through cost cutting, which it said would include reallocating staff to “strategic growth areas” such as marketing, while keeping the total headcount “stable”.
Rivals leave Puma on the back foot as sluggish sales send shares tumbling 22.8%
Just a day after Adidas reported solid results, Puma said fourth-quarter sales rose 9.8% - below the 12% forecast by analysts.
Puma shares plunge 18% after sales and profit miss
By Helen Reid (Reuters) -Puma shares slid more than 18% on Thursday after the German sportswear brand reported lower than expected fourth-quarter sales and a drop in annual profit, raising questions about its ability to compete against bigger rivals Adidas and Nike.
Puma shares plunge 18% after quarterly sales and profit miss
Puma shares fell 18 per cent after reporting lower-than-expected Q4 sales and a dip in annual profit, raising concerns about its competitiveness with Adidas and Nike. The disappointment follows Adidas' strong performance.
Puma shares slide 16% after sales miss; European markets open flat
European stocks opened with a mixed picture on Thursday, after positive momentum was seen throughout the week. The pan-European Stoxx 600 was flat at 8:34 a.m. London time, the FTSE 100 was 0.05% in the green,
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