News

“PayPal Storefront Ads gives merchants a powerful way to reach new customers and re-engage loyal shoppers by planting dynamic ...
PayPal is rewriting the rules of digital advertising with the launch of Storefront Ads—an innovative solution that transforms ...
The company’s CMO, Geoff Seeley, talks about the company’s marketing plan and how it tries to differentiate PayPal from Venmo ...
To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. PayPal announced plans to create a new advertising platform rooted in transaction data generated by its ...
PayPal's stock rises as company looks to build out new advertising business and connect its merchants with its consumers PayPal Holdings Inc. is trying to execute a turnaround, and its latest ...
PayPal is set to announce the official launch of PayPal Ads on Thursday. This new advertising business looks to help marketers tap into data on the billions of transactions that take place across ...
Diego Scotti, EVP, GM, consumer group and global marketing and communications, PayPal, says: "Commerce and advertising are deeply connected, and we believe that the advertising platform we are ...
PayPal has amassed a trove of historical payments data over the years, giving it the means to become a powerhouse in targeted marketing and advertising. It's not the only company on this path. Stripe, ...
PayPal's new digital advertising venture holds significant potential due to the vast industry size; even a small market share could greatly boost revenue. Valuation analysis shows a fair share ...
PayPal is getting into the advertising business at an especially opportune time / Adobe Stock PayPal plans to establish a new advertising arm of its business, tapping into the data of its millions ...
PayPal announced plans to create a new advertising platform rooted in transaction data generated by its nearly 400 million active accounts, per details shared with Marketing Dive. To lead the ad ...
PayPal Holdings Inc. is trying to execute a turnaround, and its latest initiative involves the creation of a new advertising business. The digital-payments company announced Tuesday morning that ...