Organizers for the 2028 Los Angeles Olympics have secured a major win in generating revenue for the event. For the first time ...

LOS ANGELES — The Los Angeles Olympics will be sporting a first. The organizers of the 2028 event will be selling naming ...

The LA28 Olympics organizing committee secured a first for the 2028 Summer Games, gaining IOC approval to sell venue naming ...

Venues for the 2028 Olympics and Paralympics will be permitted to sell naming rights, a first in the Games' storied history.

There's a new source of revenue for organizers of LA's 2028 Summer Games, the sale of naming rights for Olympic venues.

Por EDDIE PELLSLos organizadores de los Juegos Olímpicos de Los Ángeles venderán los derechos sobre el nombre de algunos de sus recintos en acuerdos que se espera aporten varios ...

Wasserman called the move "business as usual," noting Al Gore led a similar task force for the 1996 Atlanta Games.

The Los Angeles 2028 Olympics is set to make history by selling naming rights for its venues, challenging traditional IOC ...

LA28 Organizers said it's the first time in Olympic and Paralympic Games that such a bid has been undertaken, and it's part ...

Organizers of the Olympics will sell naming rights for a handful of its venues in deals expected to bring multiple millions ...

Casey Wasserman, the grandson of Hollywood mogul Lew Wasserman, might be the right man at the right time to own an NFL team in Los Angeles.