The classic Hermès handbag, designed in 1984 for actress Jane Birkin, has become the most valuable ever auctioned ...

There was a time when building a brand meant getting your fonts right, scripting a hero film, and praying the funnel worked.

Tesla’s move comes after the Indian government recently announced import duty reductions for certain electric vehicles ...

Armenian Envoy Mr. Vahagn Afyan’s speech acknowledged the contributions of India's communication and media professionals and ...

According to the Kantar report, 73% of influencer campaigns sit in the ‘amber zone’—the middle percentile for short-term ...

Automakers are investing aggressively in digital storytelling, influencer marketing, content-driven campaigns, and immersive ...

Priya Nair was most recently President of Unilever’s global Beauty & Wellbeing division; her leadership roles span across ...

Deveshi Malhotra, Senior Associate, Management Consulting at PwC UK, on why effective employee voice mechanisms are key to ...

The Indian Express Group and SCREEN announced Wednesday the launch of SCREEN Academy, a pioneering not-for-profit initiative ...

According to an industry estimate, today, nearly 30% of Gen Z and millennial users worldwide start their online journeys ...

Influencer-led content keeps users watching for over twice as long as branded content, according to new findings from ...

While some producers view the shift not as a cutback, but as rationalisation, other industry insiders share that web-series ...