An advertising watchdog has recommended that Microsoft discontinue or modify some of its Copilot claims.

Newly released data shows that Perplexity, Bing, and Gemini all send over 90% of their traffic referrals from desktop users.

Marketers love data but can’t always use it, Google’s likely precarious mobile AI search dominance, ABC News Live goes all in ...

GEO is a new layer of the internet. Hemant Mohapatra, partner at Lightspeed India, pointed out on X, “Search TAM isn’t ...

Windows 11 remains Microsoft's flagship operating system, evolving through intermittent and cumulative updates since its launch in October 2021. It's the second-most popular iteration, just behind ...

Target smarter, spend better. Why audience targeting and exclusion matter more than ever in today’s paid media landscape.

The biggest opportunities don’t come from people searching for your name. They come when someone’s searching for a ...

Microsoft Edge retires the Wallet name on May 29, 2025. Access passwords, payments, and personal info via Passwords and ...

Microsoft Advertising's latest updates bring smarter reporting, more flexible campaign controls, and streamlined ...