Sponsors including Samsung Galaxy, Under Armour and Wayfair delivered real value during the first year of the women’s 3-on-3 ...

In a shaky economy, the most potent currency is how you make people feel. Here's how Apple stays top of mind for thrifty consumers.

Entertainment media conglomerate, Zee Entertainment Enterprise Limited (ZEEL) recently announced the rebranding of its logo ...

Wagh Bakri, a popular tea brand, has taken legal action against Waah Bagdi Baba Chaa. The lawsuit claims trademark ...

Just a season ago, Utah Hockey Club was a brand-new team trying to fit into its new Utah environment and transition away from ...

Brand power isn’t just about logos and colour schemes—it’s about trust, visibility, and shared success. TaxAssist Accountants ...

Shopify outlines how to keep businesses from getting lost among the competition and how brand guidelines can set them apart.

Pabst, along with the Olympia brand, was purchased in 2014 by an LLC affiliated with Eugene Kashper and TSG Consumer Partners ...

Top 10s explores 10 famous logos—and what they used to look like, revealing the evolution and transformations of iconic brand symbols over time.

a denser deployment of general logo essence, and a symbol that, like Amazon’s, is more emphatic overall. For what brand would ...