Michael Saylor is apparently done thinking small. The founder and CEO of MicroStrategy announced Wednesday that his company ...

Bitcoin-focused business intelligence firm MicroStrategy, now rebranded as Strategy, is doubling down on its bold BTC bet despite a hefty quarterly loss. As a sign of its commitment to its ...

Strategy rebrands from MicroStrategy, focusing on Bitcoin and AI to lead innovation in blockchain technology and digital ...

MicroStrategy, one of Northern Virginia’s oldest technology companies, has a new corporate name that it said reflects its new focus on Bitcoin.

From MicroStrategy to Strategy. On February 5, MicroStrategy officially rebranded to Strategy, a move aimed at reinforcing ...

Software firm MicroStrategy rebrands to “Strategy” and reveals a $670.8 million net loss for the fourth quarter of 2024.

The company, co-founded and chaired by Michael Saylor, now owns more than $45 billion worth of bitcoins. Strategy described ...

As part of the rebranding, the company has introduced a new logo with a stylized "B," representing Strategy's Bitcoin focus and its distinctive identity as a Bitcoin Treasury Company. The brand's ...

The brand’s primary color is now orange, which it says represents energy, intelligence and Bitcoin.The company’s total bitcoin holdings stand at 471,107, worth around $44 billion.MicroStrategy, the ...

Management raised its BTC yield target for 2025 to 15%, up from 6%-10%, aiming for a $10 billion BTC dollar gain. The company plans to focus on fixed income securities issuance in 2025, including ...

Michael Saylor’s newly-branded “Strategy” reported a net loss of $670 million in Q4 as the firm nearly doubled its Bitcoin ...

MicroStrategy has officially rebranded as Strategy, marking a major shift in its identity while reinforcing its focus on ...