Teenage athletes with dedicated social media followings are becoming the next generation of brand ambassadors, and they can ...

The fashion search platform's Q4 2024 ranking included brands like Miu Miu and The Row. See the full list here.

Digital natives and masters of discernment, Gen Z is reshaping how brands engage with their audience. Raised in an era of ...

The company's expansion includes new creator studios. Find out how it's is helping businesses boost engagement and sales.

Credit unions, listen up! The future of your movement isn’t just knocking at the door—it’s sending you a perfectly crafted DM ...

Vogue Business in conjunction with Capital One Travel, conducted a study to deliver perspective on how ultra-high net worth ...

Now in the tens of thousands, Bubble’s ambassador list started as 200 members of Gen Z who participated in focus groups with Eisenman before the brand launched. That cohort, and Gen Alpha, are among ...

Millennials and Gen Z are actively looking for brands that share their values and take a stand on important environmental and social issues.

Mean Girls star Reneé Rapp has been named L'Oreal Paris' newest ambassador, joining the ranks of L'Oréal Paris' famous faces ...

One quick scroll through Instagram and/or TikTok can give you an overwhelmingly good look at the hottest brands, trends, and ...

The editor-in-chief of Hearst UK entertainment website Digital Spy has left to lead the push for young audiences at Reach.

Free shipping also plays a pivotal role, with 17% of consumers across all age groups citing it as a key factor, underscoring ...