From ChatGPT to Gemini to Claude, Gen Z has grown up alongside the rapid evolution of artificial intelligence. As the digitally native generation, they’re not just early adopters—they’re power users ...

Yet as meanings shift across different contexts, so too does the potential for misunderstanding.A senior colleague of mine ...

Gen Z is set to become the highest-spending generation in history by 2030, transforming global markets with digital habits and values-driven buying choices.