Apple CEO Tim Cook says Apple TV+ isn't about selling more iPhones, pushing back on a common assumption about the streamer’s ...

Apple CEO Tim Cook and Brad Pitt surprised fans at the company's Fifth Avenue flagship store over the weekend to promote the ...

Racing legend Lewis Hamilton, a producer on an upcoming movie starring Brad Pitt as a fictional Formula 1 driver, wanted the ...

Apple actually built a customer camera for Formula 1 cars to use during filming. This wasn’t Tim Cook rocking up to set with an iPhone taped to a steering wheel. The tech giant built a bespoke bit of ...

Apple’s Worldwide Developers Conference (WWDC) has concluded, and it’s been an interesting year for Apple. While what we saw ...

In these excerpts, author Patrick McGee argues how Apple’s dependence on China, as both manufacturing and customer base, is ...

There aren't many ways the Apple TV 4K can be improved, but I can think of one neat upgrade for us home cinema specialists ...

CUPERTINO, California — Racing legend Lewis Hamilton, a producer on an upcoming movie starring Brad Pitt as a fictional ...

Tim Cook reveals what inspired Apple to enter the streaming world—and how Apple TV+ is changing the game with quality and ...