Versant. Mark Lazarus, who will lead the new unit, wrote in a memo to staffers, “Versant represents more than a name – it ...

The spinoff will house Comcast's cable TV assets like USA, MSNBC, CNBC and E!, as well as some digital brands like Fandango.

Versantr has been selected as the new name for the parent company of media assets slated to be spun off from Comcast and NBCU ...

Comcast’s SpinCo, which will include cable networks USA, MSNBC, CNBC and E!, will be renamed Versant to emphasize corporate ...

"It speaks to our adaptability and embraces the opportunity to shape a new, modern media company," CEO Mark Lazarus told ...

Versant, the Comcast-owned company formerly known as SpinCo, has a new programming team. The company has named six executives ...

It’s a brand new day for several sports and cable channels that used to be under the Comcast/NBC umbrella, moving forward ...

Versant will replace “SpinCo” as the permanent brand name, and is intended to reflect “versatility, growth and innovation,” ...

Versant, Comcast's planned cable spin-off entity, has struck a two-year ad sales agreement with corporate cousin NBCUniversal ...

The new parent company of a large chunk of Comcast’s cable output has settled on a new name as MSNBC and other channels are being spun off.

Even Versant boss Mark Lazarus acknowledges that the new name for Comcast’s cable TV spinoff business may not be everyone’s favorite, per a memo reported on by Deadline: > We would be foolish to ...

When NBCUniversal holds its upfront presentation next week at New York’s Radio City Music Hall, it will have a new offering to sell: Versant, the forthcoming spinoff of cable TV brands that includes ...